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Operational Excellence: A Concise Guide to Basic Concepts and Their Application (Management for Professionals) PDF




by Gilad Issar : Operational Excellence: A Concise Guide to Basic Concepts and Their Application (Management for Professionals)

ISBN : #3319206982 | Date : 2016-01-15

Description :

PDF-42153 | As industrial companies are placing a higher focus on operations, this book comes at the right time with a compilation of basic concepts of Operational Excellence and their application. Operational excellence allows companies to recover from reductions in gross margins and low profitability, which largely occur due to a rise in agile competition and the short life span of new technologies. This b… Operational Excellence: A Concise Guide to Basic Concepts and Their Application (Management for Professionals)


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[Pub.46FPO] Operational Excellence: A Concise Guide to Basic Concepts and Their Application (Management for Professionals) PDF | by Gilad Issar


Operational Excellence: A Concise Guide to Basic Concepts and Their Application (Management for Professionals) by by Gilad Issar

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by Martin L. Bell : How to Prepare a Results-Driven Marketing Plan

ISBN : #0814476902 | Date : 1987-12

Description :

PDF-e2222 | Book by Bell, Martin L…. How to Prepare a Results-Driven Marketing Plan


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[Pub.31ggt] How to Prepare a Results-Driven Marketing Plan PDF | by Martin L. Bell


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Proceedings of the 1993 World Marketing Congress (Developments in Marketing Science: Proceedings of the Academy of Marketing Science) PDF




: Proceedings of the 1993 World Marketing Congress (Developments in Marketing Science: Proceedings of the Academy of Marketing Science)

ISBN : #3319173227 | Date : 2015-06-21

Description :

PDF-c9d8e | This volume includes the full proceedings from the 1993 World Marketing Congress held in Istanbul, Turkey. The focus of the conference and the enclosed papers is on marketing thought and practices from a global perspective. This volume resents papers on various topics including marketing management, marketing strategy, and consumer behavior.Founded in 1971, the Academy of Marketing Science is an i… Proceedings of the 1993 World Marketing Congress (Developments in Marketing Science: Proceedings of the Academy of Marketing Science)


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How Brands Grow: Part 2: Emerging Markets, Services, Durables, New and Luxury Brands PDF




by Jenni Romaniuk : How Brands Grow: Part 2: Emerging Markets, Services, Durables, New and Luxury Brands

ISBN : #0195596269 | Date : 2015-11-19

Description :

PDF-5fd44 | Following the success of international bestseller How Brands Grow: What Marketer’s Don’t Know comes a new book that takes readers further on a journey to smarter, evidence-based marketing. How Brands Grow Part 2, by Jenni Romaniuk and Byron Sharp, is about fundamentals of buying behaviour and brand performance – fundamentals that provide a consistent roadmap for brand growth, and improved marketin… How Brands Grow: Part 2: Emerging Markets, Services, Durables, New and Luxury Brands


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Marketing Strategy Management Michael Baker PDF 619be915a

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Marketing Strategy and Management PDF




by Michael J. Baker : Marketing Strategy and Management

ISBN : #0333748565 | Date : 2000-12

Description :

PDF-5536f | This is a major revision of Michael Baker’s “Marketing Strategy and Management”. Retaining its in-depth and analytical approach, the third edition pays particular attention to the implementation of strategy in practice, including the business to business, service, international and social and public sectors. This edition has been re-organised to reflect experiences from its use in teaching. This i… Marketing Strategy and Management


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Marketing Strategy and Management by by Michael J. Baker

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Managing Total Quality Notes Managers PDF 68033bf85

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Managing for Total Quality (Notes for Managers) PDF




by Jeremy G. Thorn : Managing for Total Quality (Notes for Managers)

ISBN : #0852908083 | Date : 1991-09-26

Description :

PDF-213c1 | … Managing for Total Quality (Notes for Managers)


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Managing for Total Quality (Notes for Managers) by by Jeremy G. Thorn

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Summary: Beyond Booked Solid: Review and Analysis of Port’s Book PDF




by BusinessNews Publishing : Summary: Beyond Booked Solid: Review and Analysis of Port’s Book

ISBN : # | Date : 2013-02-15

Description :

PDF-adebd | The must-read summary of Michael Port’s book: “Beyond Booked Solid: Your Business, Your Life, Your Way – It’s All Inside”. This complete summary of the ideas from Michael Port’s book “Beyond Booked Solid” shows that you have to reach the stage where you are “booked solid” – where you’re getting as much work as you can handle by yourself. Once you reach that stage, a new challenge arises. … Summary: Beyond Booked Solid: Review and Analysis of Port’s Book


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[Pub.65zgf] Summary: Beyond Booked Solid: Review and Analysis of Port’s Book PDF | by BusinessNews Publishing


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Whether or not social media have become the most important element of the marketing strategy for music artists to become famous PDF




by Sarah Gottschling : Whether or not social media have become the most important element of the marketing strategy for music artists to become famous

ISBN : #3656525196 | Date : 2013-10-29

Description :

PDF-84cf1 | Seminar paper from the year 2013 in the subject Communications – Public Relations, Advertising, Marketing, Social Media, grade: 2,0, University of Applied Sciences Köln RFH, language: English, abstract: The classical way music artists have to go to become successful is to convince the guard of a music label to get a chance to convince millions of people with their music afterwards. The labels the… Whether or not social media have become the most important element of the marketing strategy for music artists to become famous


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[Pub.33CFL] Whether or not social media have become the most important element of the marketing strategy for music artists to become famous PDF | by Sarah Gottschling


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Enduring Strategic Brand Organisations Over Perform PDF 4159a1c8c

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The Enduring Strategic Brand: How Brand-Led Organisations Over-Perform Sustainably PDF




by Luc Bardin : The Enduring Strategic Brand: How Brand-Led Organisations Over-Perform Sustainably

ISBN : #1911583492 | Date : 2017-06-01

Description :

PDF-832ec | Despite its transformational power, the Brand is rarely at the very core of an organization’s strategy. Meanwhile, disruption is the new normal—and business leaders are faced with spiraling challenges and complexity to grow and sustain their brands in the brave, new world. Through candid and unique interviews with over 40 C-suite leaders—as well as ground-breaking forensic analysis of 20 Brand… The Enduring Strategic Brand: How Brand-Led Organisations Over-Perform Sustainably


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Obstructive Marketing: Restricting Distribution of Products and Services in the Age of Asymmetric Warfare PDF




by Maitland Hyslop : Obstructive Marketing: Restricting Distribution of Products and Services in the Age of Asymmetric Warfare

ISBN : #147241604X | Date : 2014-02-26

Description :

PDF-93333 | In Obstructive Marketing, Maitland Hyslop deals with a very negative kind of activity which embraces activities, legal or otherwise, designed to prevent or restrict the distribution of a product or service, temporarily or permanently, against the wishes of the product manufacturer, service provider or customer. When the author defined this phenomenon as Obstructive Marketing and started to resear… Obstructive Marketing: Restricting Distribution of Products and Services in the Age of Asymmetric Warfare


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Obstructive Marketing: Restricting Distribution of Products and Services in the Age of Asymmetric Warfare by by Maitland Hyslop

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